Plantation Style Kids Indoor Playground Equipment For Amusement Park KP151208

Plantation style with vibrant colors galvanized steel pipe indoor playground available year-round KP151208

With the development and construction of the city, there are fewer and fewer natural children's entertainment places in the city. The activities of children are extremely limited, and life is monotonous and boring. China has hundreds of millions of children's consumer markets, and the market potential far exceeds the adult consumer goods market. According to the survey, 36% of urban households spend 900 yuan on children's entertainment monthly consumption. According to relevant data, the children's play market space is about 50 billion. Yuan, and 93% of the parents in the city hope to have a child-safe playground, and they can take their children to participate in various games and entertainment activities as well as fun and educational activities. In this environment, children's paradise came into being.
At present, the practice of large children's parks is to have a place in the business circle and then develop with the development of commercial real estate. In addition to geographical advantages, large children's parks have strong financial advantages, which will inevitably be more complete when selecting equipment, and recruiting and training personnel will be more comfortable. These two are unmatched by small and medium-sized children's parks. The way to survive in a large children's paradise is already obvious. How can a small and medium-sized children's paradise survive and grow?
First, reasonable location is very important
Children's parks generally choose to open in these types of business districts: department stores or shopping centers, large stores, communities, early education centers, etc. We remind you that we usually recommend department stores, shopping malls or large stores. If you choose a community, unless the community is very popular and the passenger flow is guaranteed, you need to think carefully because the traffic is not well guaranteed. Investors are measured by their own local conditions. The cooperation with the shopping mall usually has two ways of rent and joint deduction. If the rent of the shopping mall is cheap and popular, the rent is better. If the investor is not sure about the popularity of the mall, the way of deduction will be more insurance.
From a large perspective, large-scale commercial real estate will be carried out in first- and second-tier cities, while third- and fourth-tier cities have not yet been involved. For entrepreneurs or merchants, it is possible to combine the commercial real estate of third- and fourth-tier cities to carry out children's paradise projects. It is complementary to the large children's paradise in terms of geographical advantages, not competition, and geographically dominant is the formation of brands in the center or surrounding cities of first- and second-tier cities.
Second, the fund preparation is not as much as possible
From the perspective of capital, many large children's parks seem to be rich and some people still occupy a good position, but in fact, they all know that business is from one project to another, from getting one customer to two customers, even if they have There is also the possibility of loss. Therefore, in China, we remind you that money has more money and more money, less money and less money, as long as this fund is rising, it is possible to surpass. With the improvement of people's living standards, everyone's requirements for the quality of life are getting higher and higher. High-income groups are willing to put their children in the children's playgrounds with higher grades. The reason is that high-quality amusement equipment has good image and quality. High, can maintain the high-end image of the park for a long time, and high-quality amusement equipment to ensure the normal operation of the store, and to maintain the attraction to children. Investors do not need to spend a lot of energy to maintain these equipment, saving time and money. Of course, safety is the first.
Third, the correct operation is the top priority
We remind you that the management principles and requirements are the same whether you are hiring professionals to conduct standardized management or using family connections for family operations. Depending on the size of the playground, one person can have multiple roles. Job responsibilities, and must be done as required. At this point, small and medium-sized children's parks can learn from the large-scale paradise: 1. Standardized management guarantees the long-term profitability of the park; 2. Proactive and friendly service quality gives the park a strong vitality.
Fourth, marketing strategy and product mix
At present, there are quite a few children's playgrounds with good market profits. Our research finds that these successful cases have a common product mix, basically based on children's naughty castles and children's game machines, and these two. The project can not be opened separately. There are several reasons for this. It is assumed that the storefront of the children's game machine is opened separately. The phenomenon is that this game area is like the animation city. It is necessary to apply for cultural licenses, industrial and commercial business licenses and fire detection certificates. The second reason is that the game hall is not a good place in the concept of parents now, so although the children like it, the merchants make money quickly, but the parents will not take the children to the game hall, nor will they give money to the children. Children's game consoles, so the existence of game consoles is not significant.
Assume again, if you open a children's naughty castle park alone, as many people will choose to join. The main reason for not making money is that the project is too single. The children have been tired of going through a few times. They don’t want to go, and the children will play in the naughty castle. Parents will feel bored and the customer’s stickiness will decrease rapidly. The monthly card or the second card bought is put home.
It can be seen that these two modes are difficult to survive on their own. In fact, we learned that investing in a well-running children's playground should be a combination of static and dynamic. Let the whole business field come first, then naughty castle, sand pool is the flow tool, the purpose of opening small and medium-sized children's playground is profit, then the children's game machine is the best tool for making small and medium-sized children's playgrounds. A small children's playground, that is, a children's naughty castle and a children's game console.